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Tart Baking Co
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Tart Baking Co

About Tart Baking Co

Tart Baking Co in Northampton, MA, is a welcoming bakery and cake shop that brings together quality baking, thoughtful service, and the comfort of a neighborhood favorite.

Conveniently located at 192 Main St, this inviting spot is known for breakfast and is a great choice for a quick visit, whether you are starting your morning with something fresh and satisfying or picking up a special treat for later in the day.

Customers appreciate the easygoing, efficient experience, along with the confidence that comes from a well-reviewed business rated 4.10 out of 5 based on 196 reviews.

As a bakery and cake shop, Tart Baking Co offers more than just baked goods — it offers the kind of everyday delight that turns an ordinary stop into something memorable. With on-site services, takeaway, and delivery available, it makes it simple to enjoy fresh bakery items in whatever way best fits your schedule.

Coffee is also available, making it an ideal place to pair a warm drink with breakfast or a sweet bite. The business is designed with accessibility in mind, including a wheelchair-accessible entrance, so more customers can visit comfortably.

For added convenience, Tart Baking Co accepts credit cards, debit cards, and NFC mobile payments, making checkout quick and easy.

Whether you are stopping in for a morning pick-me-up, ordering delivery for home or work, or choosing a cake or pastry for a special occasion, Tart Baking Co is built to serve customers with care and consistency.

Its location in the heart of Northampton adds to the appeal, and its combination of quality offerings, practical accessibility, and reliable service makes it a strong choice for anyone looking for a bakery and cake shop they can trust. To learn more or place an order, call +1 413-584-0717.

★★★★☆ 4.10 rating (196 reviews)
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Independent Reviews
Tart Baking Co interior
Est. Local Favorite

A Taste of Tradition

Welcome to a place where great food meets warm hospitality. We believe dining is more than just a meal - it's an experience to be savored and shared.

Our kitchen is dedicated to creating dishes that bring people together, using recipes that honor tradition while embracing innovation.

  • Fresh Daily Specials
  • Private Dining Available
  • Catering Services
  • Takeout & Delivery

Guest Reviews

Hear from our valued guests

Tom

Tom

8 years ago

Consistently high quality and good variety of delicious baked goods in the french style. Croissants are SUPER buttery. Nice emphasis on local ingredients.

Layannie Haydon-Mayer

Layannie Haydon-Mayer

2 years ago

I found this lovely bakery offering yummy 😋 goodies. I bought a garlic biscuit and a latte. Both were good.

Molly

Molly

year ago

Had a Maple cardamom latte and oh my God! So good! I don’t love that there’s no place to sit. Basically take out only. Baked goods looked amazing.

Paige Clapperton

Paige Clapperton

year ago

So comfortable and cozy and amazing customer service. The passion fruit and chamomile tarts were delectable and the coffee was very solid. Highly recommend.

Nadine Catalano

Nadine Catalano

3 years ago

I stopped in while visiting the area. The coffee is wonderful, and the apricot croissant was flaky & sweet without being overwhelming. The store does not have any restroom facilities therefore, no seating, but if you’re adventurous, you can stand at one of the two tables in the window. Fun to people watch. Apparently in the summer they do outside seating on the sidewalk.

Amanda Leiann Mack Kenneson

Amanda Leiann Mack Kenneson

3 years ago

Frequented bakery over the last few years for pastries and coffee. Had the white chocolate lemon olive oil latte the other day it was one of the best lattes I've had. So good. Breads and sweets are good too.

Linda “Goddess Linda” Norton

Linda “Goddess Linda” Norton

6 years ago

I popped in here for a treat on my way back to Springfield after an appointment. I couldn't have been happier. I had the apple and honey bread pudding and it was incredible. Great texture, wonderful flavor, and so good. Cant wait to swing by again next month.

Rebecca Bruton

Rebecca Bruton

year ago

I love Tart! They (still) have the best almond croissants, among other pastries. Every coffee drink I’ve tried there has been delicious. The service is always friendly too!

David Hepworth

David Hepworth

2 years ago

We always love to discover new, wonderful patisseries when we travel. Tart Baking Co is delightful! They have delicious strong coffee! We loved our cappuccinos! ☕️ the croissants 🥐 were great! They have amazing Pain Au Raisin and Monkey Bread 🍞 The sandwiches looked delicious! Service was quick, polite and laid back. Very cool vibe! Only a few tables and no dedicated parking. Street parking was easy and you can use an app to pay. No bathroom on premises. Delightful bakery!

Anya

Anya

month ago

Tart Baking Co. is such a wonderful spot in Northampton. Everything they bake is beautiful to look at—truly a visual feast before you even take a bite! It’s a step up from your standard coffee shop, offering high-quality, artisanal treats that feel entirely reasonable for the gorgeous piece of artwork you are consuming. Their cookies are phenomenal, and the croissants are perfectly flaky and plentiful. The customer service is great: kind, gentle, and efficient. The space itself is small, cute, and very polished. While they do have a few seats, it’s best suited for a quick, delightful pop-in to grab an excellent latte and a pastry. Beyond treating yourself, this is my absolute go-to spot in town to buy sweet gifts for others. If you are visiting a friend or want to bring someone a thoughtful, lovely treat, Tart is the perfect place to go!

Frequently Asked Questions

Common questions about Tart Baking Co

Business Features

Highlights & Amenities

Accessibility

  • Wheelchair-accessible entrance

Service options

  • On-site services
  • Takeaway
  • Delivery

Offerings

  • Coffee

Dining options

  • Breakfast

Planning

  • Quick visit

Payments

  • Credit cards
  • Debit cards
  • NFC mobile payments

Parking

  • Paid street parking

Visit Us

We look forward to welcoming you. Make a reservation or stop by - walk-ins welcome!

Location

192 Main St, Northampton, MA 01060, United States

Reservations

+1 413-584-0717

Hours

Closed · Wednesday 7 AM-5 PM
Monday 7 AM-5 PM
Tuesday 7 AM-5 PM
Wednesday 7 AM-5 PM
Thursday 7 AM-5 PM
Friday 7 AM-5 PM
Saturday 7 AM-5 PM
Sunday 8 AM-5 PM
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